No big idea here.

The logic of this commercial escapes me. I don't see how a large man in a tiny house suggests the theme that the "flu is a big deal". This looks like some art director's totally illogical weed-inspired concept in which he managed to get the "cool man" copywriter to go along, but ineffectively. The frequent use of the words "large"and "small" doesn't in any way make this absurd concept any more viable. So, basically I hate this commercial because it's stupid. But I also have a dislike for Tamiflu since I associate it with war criminal Donald Rumsfeld, who is a large stockholder in this product.