I don't know what the hell they are talking about in the new Chrysler Pacifica commercial. Too often today if the creative team knows what a spot's about, and the client knows, they assume everyone knows. Wrong.
I am a retired copywriter. For 40 years I wrote for major agencies and developed some campaigns you would know. Like most writers, I love to give my opinion, and since I am so familiar with advertising this is the area I chose to comment on.
Actually I'm not that cranky. I am as fond
of as many things as I detest. But since most people only hear what one doesn't like, I might as well go with cranky.For my other blog idleideasfactory I am putting out there things I have written and ideas for books, screenplays, stage plays, and even products that I will not have time in life to follow through on. If
anyone can profit from them, be my guest.
No comments:
Post a Comment