Monday, December 9, 2013


While someone on the Internet faulted this commercial for making the black man smart and the white man dumb, I don't see it that way at all. I do see this as a dumb commercial all around. I can't imagine why they had this doofus acting like such an idiot, especially at the end when he is on the phone like a teenage girl, or at least the cliche pose of the teenage girl. I guess the use of the color orange is supposed to serve some kind of subliminal purpose. It doesn't. This whole commercial-except for the black man-reeks of idiocy. Shame on this agency and its creative team.

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