No kick here.

Having been in advertising for 40 years, I can easily recognize commercials like this. The art director and copywriter convince themselves that the gimmick they have created—in this case giving yourself a kick—will go viral. They are sure it will be another "Where's the beef? or "Got milk?". But, alas, it rarely is. This particular gimmick, I think, is too contrived and not all that creative. Sorry V-8. You should have had another idea.