Saturday, August 8, 2020

AD NAUSEUM.

Trump is notorious for filling important jobs with mediocre people. I am delighted to see he has proven true to form with his advertising agency. Having been a successful copywriter for 40 years, I know a schlock agency when I see one. Trump's ads are pathetic. The most peculiar one is the Hispanic-appearing woman dropping printed cards vilifying Joe Biden. We haven't seen ads this corny since since decades old rock videos. To make this ad even more ineffective, there is no soundtrack until Trump's irritating endorsement. Most of his other ads are dystopian scenes that are obviously fabricated. (I heard on the news some of the riot scenes are taken from foreign footage.) Biden's ads, on the other hand, mention specific programs and are optimistic. Of course the best anti-Trump ads on TV are those from The Lincoln Project. The one I saw yesterday featured Republican veterans disgusted with Trump's administration and his cowardly bone-spur deferments. They all vow to vote for Biden despite their Republican roots.  Keep those ads coming, Donny, your agency will sink you yet.

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