It seems that there are at least 47 new tv series coming next season. "New" is kind of a misnomer since almost all of them are pretty much series you've seen again and again. Most of them will fail, of course and rightly so. I know I can be very critical of how unimaginative Hollywood can be. But this time I have a good argument. You see one of the new series is called The Flash, about a—wow—superhero.This one was struck by lightning, which, after nine months in a coma, has given him the power of super speed, allowing him to protect the innocent of Central City. Reading about this creative new series reminds me of when I was creative director in 1990 for an agency in L.A. that did all the TV Guide advertising for CBS, I remember especially writing ads for one of their promising series that flopped. That series was, hey, whadda know, The Flash.
Monday, September 1, 2014
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