Wednesday, October 6, 2010

What, no smart ass remark?

Why do I like this Dunkin' Donuts commercial so much? Because, unlike most commercials that show young people in cars, this is not snarky, not smart-ass, not one teen putting down another or trying to make him feel small. The first boy loses the map and rather than ridiculing him, the others cheerfully agree that they'll find their destination just fine without it. In short, they behave the way friends should behave but often don't, especially in commercials.

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