Tuesday, November 11, 2014

Whose side are you on?

Here's something I wouldn't expect to see, but did. While watching television in Philadelphia I saw a commercial encouraging users of the drug Xarelto who had suffered medical problems such as as "serious bleeding event" or a "cerebral hemorrhage" to contact the advertising law firm to join a class action suit. Less than 15 minutes later the same station ran a commercial for Xarelto extolling the virtues of this product used to reduce the risk of stroke and blood clots in people with "atrial fibrillation not caused by a heart valve problem."  Somebody should talk to the programming manager.



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