I tried to find one of the newer Cheerios ads with the absurd promise that this cereal lowers cholesterol, but I had to use this one from three years ago. If this sugary cereal has any effect on lowering cholesterol, it is negligible if not nonexistent. I miss the old days when there were watchdogs to prevent such blatant lies in advertising. It seems that today any product can promise anything without any interference from anyone. Shame on General Mills. There are two words that have helped manufacturers make millions of dishonest dollars and those words are "heart healthy".
Note: When the Cheerios box proclaimed that their little Os can lower cholesterol by 4% in 6 weeks. the FDA sent General Mills a warning indicating that such a claim is in violation of FDA policy and classifies Cheerios as an unapproved drug. Since General Mills is still pushing similar myths, I guess the FDA isn't feeling their Cheerios.
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