Tuesday, August 17, 2010

Nothing to do with advertising.


As a fan of true crime (books, articles, Forensic Files, you name it) I am astonished by the number of mostly woman and girls who are raped and/or murdered by criminals who enter the house through an unlocked window. Who sleeps with an unlocked window? I don't understand anyone today who hasn't armed their home with a security system, bars, window locks or alarms, or other kind of protection from unwanted intruders. These are the same people who think nothing of having a complete stranger enter their home for a repair estimate or to do some maintenance work without checking them out. These same trusting souls are the ones who open the door on hearing the bell or a knock without ever asking who it is. I just read a depressing true crime book about a young woman who lived in a neighborhood that made her nervous, in an apartment that didn't feel safe, among neighbors who had recently complained of a peeping tom. She was brutally murdered by a sociopath who, while she was sleeping, quietly entered through an unlocked window. Well, actually I can put an advertising spin on this. I really like the commercial for Brinks (who may have changed their name) in which a young woman is saying goodnight, on the front porch, to a man she apparently just met through visiting friends. After she reenters her home and locks the door this same guy, who seemed normal, tries to break in and attack her. Fortunately he is foiled by the advertised alarm system.

No comments:

Post a Comment