Monday, January 30, 2012

The eyes have it.


When I want to write about a commercial and I can't find it on YouTube of Google, I get a little suspicious. Why? In this case I wanted to comment on the frequently aired commercial for Ocuvite by Bausch & Lomb. You've probably seen the commercials. They feature adults with Paul Newman-blue eyes and suggest that these pills are very beneficial to your eye health. As a person who takes daily drops for glaucoma, I find this claim very suspicious, especially when so many health experts have lately pooh-poohed vitamins in general. I will admit the commercials are intriguing, mostly because they look like an adult version of Village of the Damned. But—call me cynic—I expect any month now to hear on the news that these vitamins, like so many others, are absolutely worthless.

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