Friday, October 7, 2022

A DAILY ADVALANCHE.

 Surely you've noticed the increased onslaught of TV ads. These advalanches happen on every show every time of day, ad after ad after ad. As many as 14 or 15 during some station breaks. A major offender is the evening news on all three major networks. They offer a lot less news and a lot more promotions for insurance, medicines, and their own damn programming. I notice some personalities like Ari Melber are becoming apologetic about the excessive commercial messages. I can remember when the networks were fewer and television was free. That's when it was suggested that if we paid for TV there wouldn't be any commercials. Instead we have far more commercials than we did back then, and there are more every year, Last year there was an average of six commercial during every break. Now there are between nine and fourteen. The most irritating are for pharmaceuticals which they run endlessly. And we're the only country that even allows pharmaceutical ads. Of course right now another major irritant are political commercials. What is interesting is that the companies and agencies that buy this commercial time don't even get the viewership they pay for. I personally switch to TCM until I think the advalanche is over while others tape their favorite programs so they can zip through the commercials. 

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