Winning commercial?

A good friend and super-talented art director (a rarity these days) sent me this commercial with the message, "Great concept. Wonderful execution." I agree on both points.  But, as good as it is, I'm not sure I like warfare shown as dramatic and creative in any form. I think this spot is too good by far since it does speak to me so much of hay fever as of helicopters, jungle warfare, and a peaceful landscape under attack.